Your ad on the biggest screen in the house. Measured.
Top Stream runs your commercial inside the shows people watch on connected TV, on a real-time bidding engine that follows the viewer. Then it proves reach, frequency and, with GrōVault, who actually bought.
CTV means your commercial plays inside the streaming apps and live channels people watch on the TV in the living room.
A Precision Garage Door franchise, Central New York. Month 14 of a client relationship that began in July 2025. Top Stream Media + GrōVault. These buyers were in the audience before they bought. This is not a measure of incremental lift.
Here is what is different.
What you get
The same CTV delivery, plus proof you can check: which of your households saw the ad, how many times each, and which became customers.
Why switch
Matched households stay in your GrōVault account, ready to reuse on search, social and direct mail. Attribution is optional and priced separately.
How we prove it
of reached households matched to a verified home. One franchise campaign, August 2026. Opt-outs are suppressed before data reaches us.
Two real reports. Same delivery, different ending.
Everything starts with the delivery report. Closed-loop attribution through GrōVault is an optional add-on with its own cost. Figures are campaign totals; individual customer records are removed.
GrōVault is integrated into our platform. Turn it on, and the same campaign ends in verified customers and revenue.
CTV delivery report
Included with every campaignThe delivery report shows reach, frequency and visits. Who became a customer comes from GrōVault attribution.
CTV with attribution
GrōVault, priced separatelyThe same media and reach, plus a customer count and a dollar amount where the delivery report stops.
The big screen
Your ad airs in the show the household is already watching.
The small screen
Minutes later the same household sees your call to action on search and social. How retargeting works
You pick the audience. We run it. You get the numbers.
Choose where it runs
Pick the programming, the place and the people. Order online in minutes. Every order is reviewed and compliance-checked before it runs.
- Start in the sports your customers watch, then follow them to whatever they watch next
- Street-level geo-targeting
- 27,000+ behavioral filters, with frequency caps
We run it everywhere, on one platform
Your ad plays across the major streaming apps and channels, on smart TVs, streaming players and game consoles, counted by household rather than by app.
Read the report
Every month you receive unique household reach, average frequency, impressions, channel-by-channel delivery, completion rate, top ZIP codes, audience mix and website visits.
Reports arrive on their own
Reports generate automatically and land in your portal every month.
From the screen on the wall to a customer on your books.
GrōVault is built into the platform. It turns a delivery report into a closed loop, and it leaves you with matched households in your GrōVault account.
- CTV exposure. Ad plays on the big screen.
- Household. Device IP tied to one home.
- Verified home. 96.5% matched 10,944 of 11,346.
- Website visit. Matched homes seen on your site.
- Sales match. Checked against your sales records.
- Your account. Matched homes to reuse and retarget.
Match rate
The share of reached households resolved to a verified home address. Every report states the rate.
What we watch
Visits to your website from matched homes, then a check against the sales records you provide.
What stays in your account
The matched households, ready to reuse for search and social retargeting and for direct mail.
Privacy. Suppression and opt-outs are handled before a list reaches the campaign. Households that opt out are never activated.
Others report how many people they reached. We report which of your households.
With GrōVault, every campaign ends with a household-level report you can check against your own list and your own sales.
1. List reconciliation
Households you gave us, households matched, households reached, and the match method stated plainly.
2. Frequency per household
How many of your households saw the ad once, two to three times, or four or more. Not an average.
3. The unreached list
The households we have not reached yet, so the monthly list refresh goes after them.
4. Sales matchback
Which reached households became customers, and the revenue.
5. Households in your account
The matched households stay in your GrōVault account, ready to reuse on search, social and direct mail.
What the sales matchback looks like.
Eight of the 26 buyers in the September 2026 report for a multi-brand auto dealer group in Acadiana, Louisiana, shown as first name and last initial. Every buyer is a first-time buyer in the dealer group's own sales history, and was on the target list before buying.
| Buyer | Rooftop | Sale date | Matched on | Gross profit |
|---|---|---|---|---|
| Mary D. | GMC | Sep 16, 2026 | $7,213.11 | |
| Abbi D. | Toyota | Sep 11, 2026 | Last name + address | $7,834.30 |
| Brady H. | Ford | Sep 21, 2026 | Name + location | $4,179.03 |
| Robin P. | Toyota | Sep 19, 2026 | Name + location | $3,374.77 |
| Shannon C. | Chrysler | Sep 16, 2026 | Name + location | $3,224.41 |
| Patrick L. | Chrysler | Sep 29, 2026 | Name + location | $2,637.34 |
| Brenda C. | Ford | Sep 28, 2026 | $1,848.55 | |
| Heather J. | Toyota | Sep 18, 2026 | Name + location | $1,086.31 |
These buyers were in the audience before they bought. This is not a measure of incremental lift.
Results: Top Stream Media + GrōVault. Names are masked; the full report lists every buyer.
Real results from Top Stream Media + GrōVault: see the case studies.
Find them in sports. Follow them everywhere.
Live sports is where an audience is easiest to find. We reach your customers there, then stay with the household after the game ends, across apps and channels, counting each household once.
Already running CTV somewhere else? Keep what works.
You do not have to wait for a contract to end or start over.
1. Tell us your timing
Send the date your current flight ends, the markets you run and the creative you already have.
2. Bring your audience
Send your customer list or your household list. We use it to target, and the report shows how much of it we reached.
3. Compare the reports
Ask your current provider which of your households it reached and how often each saw the ad. Put that next to ours.
How it is priced: there are no fixed packages. We price each campaign to its market, targeting and flight on a short call, and attribution is a separate line item.
Run Top Stream campaigns under your own name.
Agencies and ad-tech partners order, track and report through the same platform we use.
Portal
Submit orders, track status, download reports and manage sub-accounts.
API
Ordering and reporting over a bearer-token API, with a test mode for building against it.
White-label
Brand the reports and set your own price to your clients.
Wholesale pricing by call.
Straight answers.
What makes Top Stream different from my current CTV provider?
Most platforms report how many people they reached. With GrōVault, we report which of your households we reached, how often each saw the ad, which we have not reached yet, and which became customers. You can check every line against your own list and sales records.
How is it priced?
There are no fixed packages. We price each campaign to its market, targeting and flight on a short call. The delivery report is included with every campaign, and GrōVault attribution is a separate line item.
What runs my campaign?
A real-time bidding engine that finds the viewer and follows them across streaming apps. Ordering, review, reporting, the partner portal and the API are Top Stream's own platform, so a campaign goes from order to monthly report in one system.
What happens after I order?
You review, we review, then compliance checks the creative and targeting. After approval it goes live, and you see the status in your portal.
Can my agency resell this?
Yes. Agencies and ad-tech partners use the partner portal and the API, with their own branding on reports. Wholesale pricing is set by call.
Is attribution included?
No. The delivery report is included with every campaign. GrōVault attribution is optional and priced separately, so you can add it when you want the loop closed.
How does the household match work?
GrōVault resolves the device your ad reached to a verified home address, typically at a 95% or better match rate. Matched homes are watched for visits to your website and checked against the sales records you provide.
Do I keep the audience data?
With attribution, matched households stay in your GrōVault account, ready to reuse. Retarget on search and social, or reach homes by direct mail, through GrōVault's secure channel hand-offs.
What can I filter on?
More than 27,000 behavioral attributes, including age, income and ZIP code, plus street-level geo-targeting and frequency caps.
Ready to run a campaign?
Tell us the market, the budget and the start date. You review every detail before anything runs.