116,253
Impressions
Your ad on the biggest screen in the house. Measured.
Top Stream places your commercial inside the shows people are watching on connected TV, then reports how many households saw it, how many times, and how many came to your website.
Reach
26,066
households reached across Buffalo and Western New York
Frequency
17×
average exposures per household in the month
Impressions
443,128
428,372 CTV and 14,756 OTT
One real campaign: a home-services advertiser, August 2026. 99.93% of ads watched to completion.
Running campaigns for
Renewal by AndersenKitchen SaverFLA Window & DoorNeatlyGet Me Justice
How it works
You pick the audience. We run it. You get the numbers.
1
Choose where it runs
Pick the programming, the place and the people.
- All NFL and NCAA football, playoffs, or all ad-supported content
- Street-level geo-targeting
- 27,000+ behavioral filters, with frequency caps
2
We run it everywhere
Your ad plays across the major streaming apps and channels, on smart TVs, Roku, Fire TV, Apple TV, Xbox and PlayStation, counted by household rather than by app.
3
Read the report
Every month you receive unique household reach, average frequency, impressions, channel-by-channel delivery, completion rate, top ZIP codes, audience mix and website visits.
No silos
Every streaming app keeps its own count. We count the household.
Hulu, Netflix, YouTube TV, Roku and Amazon are each a walled garden. Each knows who watched inside its own app and shares nothing with the others, so one household watching on three apps looks like three households.
Our delivery resolves every exposure back to the streaming device itself: the IP address of the screen on the wall in a specific home. That is why reach and frequency in your report are real household counts.
Verified frequencyHow many times each household actually saw your ad.
Retargeting, if you want itSearch and social ads served back to the households your CTV ad reached.
Real reports
Two real reports. Same delivery, different ending.
Everything starts with the delivery report. Closed-loop attribution through GrōVault is an optional add-on with its own cost. Figures are campaign totals; individual customer records are removed.
CTV with retargeting
Delivery report6,458
Households reached, 18× average frequency
785
Engagements: 573 site visits and 212 retargeting clicks
This report shows delivery and engagement. It does not say who bought, because attribution is not part of this level.
CTV with attribution
Adds GrōVault, priced separately11,346
Households reached
10,944
Matched to real homes (96.5%)
803
Visited the website
41
New customers, verified against sales
$48,017.39
Verified new-customer revenue
6.2×
Verified return on $7,750 of media
10,944
Matched households you own and can retarget
The same media and reach, plus a customer count and a dollar amount where the delivery report stops.
The big screen
Your ad airs in the show the household is already watching.
The small screen
Minutes later the same household sees your call to action on search and social.
Packages
Three ways onto the biggest screen in the house.
All Sports
All NFL and NCAA football. Any team, any game.
- In-game placement
- All major platforms and channels
- Street-level geo-targeting
- Cross-device targeting
- Frequency caps and website tracking
Follow the Viewer
All channels, all ad-supported content. Most popular.
- Follows the target viewer, not just a slot
- All major platforms and channels
- Street-level geo-targeting
- Cross-device targeting
- Frequency caps and website tracking
Post-Season Sports
NFL Playoffs, Super Bowl and NCAA Tournament.
- In-game placement
- All major platforms and channels
- Street-level geo-targeting
- Cross-device targeting
- Frequency caps and website tracking
FAQ
Straight answers.
Aren't you just an ad exchange with extra steps?
No. An exchange's job ends when your ad airs. We resolve every exposure to one real device so reach and frequency are household counts, not per-app guesses. With GrōVault added, we also match households to real homes, follow them to your site and check the result against your sales.
Is attribution included?
No. The delivery report is included with every campaign. GrōVault attribution is optional and priced separately, so you can add it when you want the loop closed.
How does the household match work?
GrōVault resolves the device your ad reached to a verified home address, typically at a 95% or better match rate. Matched homes are watched for visits to your website and checked against the sales records you provide.
Do I keep the audience data?
With attribution, yes. Every matched household is yours to reuse for retargeting on Google or Meta, for email and for direct mail.
What can I filter on?
More than 27,000 behavioral attributes, including age, income, ZIP code and credit tier, plus street-level geo-targeting and frequency caps.
Ready to run a campaign?
Tell us the market, the budget and the start date. You review every detail before anything runs.